Your future patients are curious about what it’s really like to receive treatment with your care team. Video is easiest and most memorable way for your patients to hear your story.
C2K helps hospitals tell stories that balance emotional narratives with technical medical information. With over 20 years in broadcast, advertising, and digital content, our Emmy-winning creative team connects audiences with brands, showcases institutional core values, and documents extraordinary events in the lives of everyday people.
C2K provided the creative and production for Providence Health & Services’ commercial campaign with patient stories for six different service lines and additional promotional spots for the annual open enrollment period. The commercials air regionally to promote Providence’s six hospitals in Southern California
Emmy-winning hour-long documentaries broadcast regionally on ABC. C2K produced 16 of these celebrity-hosted TV specials featuring dramatic patient stories, medical innovations, and life-saving surgeries spanning the globe from The Philippines to Iraq.
Capital Campaign video for City of Hope, a leading research and treatment center for cancer, diabetes and other life-threatening diseases. Narrated by Kiefer Sutherland, the video announced The Power of Hope campaign’s $1 billion goal.
USC Norris Comprehensive Cancer center is focused on accelerating the pace of drug discovery and development of less toxic and more effective therapies for the treatment of cancer and other diseases.
C2K wrote and produced a patient education video for Elekta, a company pioneering significant innovations and clinical solutions for treating cancer. This patient education tool demonstrates how Elekta’s technology and design improve the treatment experience at cancer centers across the country.
Healthcare communication is a core specialty area for C2K. Executive producer Ken Musen has been producing healthcare narrative and documentary projects for hospitals and cancer centers for 20 years. Health communication specialist Gary Ashwal brings experience in healthcare promotion, patient education, and marketing. We are writers, producers, directors, strategists and marketing experts.
Who is telling your story? Contact our in-house
health communication specialist to learn more about our process.
